May 19, 2022  
2019-2020 Academic Catalog 
2019-2020 Academic Catalog [ARCHIVED CATALOG]

Marketing Management Certificate

Certificate | MKTG.CT
CIP Code: 52.1401
Visit Bladen Hall, Room 210 or call 301-546-0080 for your faculty advisor

Program Description

Graduates of the Marketing Management Certificate will be able to:

  • Utilize marketing information to make informed decisions about marketing strategies
  • Identify core concepts of marketing and the role of marketing in business and society
  • Evaluate the effectiveness of an integrated marketing communications plan

Sequence of Study - Marketing Management Certificate

Below are the required courses for your program arranged in a suggested sequence. Please note that the sequence does not include developmental coursework. See Academic Preparation  for the developmental course sequence if applicable to you.

Required Courses (in expected order)

Program Total: 30 Credits